Apple's next iPad mini will apparently be the first iPad with a water-resistant design, and the tablet is now expected to arrive by October.



Bloomberg's Mark Gurman reported last year that Apple is working on an updated casing that offers protection comparable to the iPhone, making the ‌iPad mini‌ safe for casual use in wet environments like a bathroom or a pool area. No ‌iPad‌ currently carries an official water resistance rating, and Apple does not consider the existing models safe to get wet.

To achieve this, Apple has reportedly designed a vibration-based speaker system that removes the need for traditional speaker holes. Sound would instead emit from flat surfaces on the tablet's chassis, effectively turning parts of the body into a speaker diaphragm and eliminating one of the main routes through which water and dust enter a device.

The approach differs from the method Apple uses on the iPhone, which relies on adhesives and gaskets to seal speaker openings and other ingress points. It is not yet known what IP rating the ‌iPad mini‌ will carry. The iPhone is rated IP68 and can withstand submersion in water up to six meters deep for 30 minutes.

Apple has been building toward the technology for some time. A 2014 patent from the company describes a "mechanically actuated panel acoustic system" that vibrates flat panels to generate sound, negating the need for speaker grilles altogether.

A sealed design would also close one of the everyday gaps between the ‌iPad mini‌ and dedicated e-readers. Devices like the Kindle Paperwhite and Kobo Libra Color are rated to survive immersion, and the ability to read in the bath or by the pool has long been one of the practical advantages they hold over Apple's smallest tablet.

Gurman recently said that Apple plans to release the new iPad mini by October. Korean outlet ETNews reported in June that Samsung Display had begun mass production of OLED panels for the device, lending weight to a launch in that window.

Water resistance is one of at least four major changes expected this year. The switch to OLED will make the mini the second ‌iPad‌ line to adopt the technology after the iPad Pro, delivering higher contrast, true blacks, and better power efficiency than the LCD screen in the iPad mini 7. A Korean source claimed earlier this month that the panel is an 8.4-inch LTPS design clocked at 60Hz, which would rule out ProMotion.

Apple is also reportedly planning a "major processor leap" for the tablet. Code accidentally published by Apple pointed to the A19 Pro chip used in the iPhone Air, while other evidence in a macOS kernel debug kit suggests the device will use the unreleased A20 Pro.

Apple last updated the ‌iPad mini‌ in October 2024 with the A17 Pro chip and Apple Intelligence support. The tablet now starts at $599 following the company's sweeping price increases in June, and Gurman previously suggested the ‌OLED‌ model could command up to $100 more, though that estimate predated the June rises.
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Apple's first high-end MacBook redesign in five years is expected to arrive in the near future, bringing a run of firsts to the Mac.


Bloomberg's Mark Gurman expects the laptop to arrive between late 2026 and early 2027, with the later window now looking more likely owing to the global memory chip shortage. Analyst Ming-Chi Kuo expects mass production to begin by late 2026.

Apple last redesigned the MacBook Pro in 2021 with the M1 Pro and M1 Max models, so this would be its first new high-end laptop design in at least five years. Here is everything rumored about the device so far:

• "MacBook Ultra" branding: Apple has reportedly decided to market two new "Ultra" products over the next year, the foldable iPhone and this laptop, which would establish a tier above the ‌MacBook Pro‌ for the first time. The name is not confirmed and Apple theoretically could still use "‌MacBook Pro‌" branding, but for now, "MacBook Ultra" seems highly likely.


• OLED display: The ‌MacBook Ultra‌ is expected to be the first Mac with an OLED display, replacing the mini-LED backlighting used in current ‌MacBook Pro‌ models. It should deliver richer colors, a higher contrast ratio with true blacks, greater brightness, and improved power efficiency, since individual pixels switch off rather than dim. The laptop will reportedly use hybrid OLED technology combining an oxide TFT backplane with a tandem two-stack ‌OLED‌ structure, the same approach used in the iPad Pro, offering a longer panel lifespan.


• Touch screen: The device is expected to be the first Mac to support touch input directly on the display, ending years of Apple resistance to the idea. Kuo first claimed the panel would support touch, Gurman corroborated it, and the Weibo leaker known as "Instant Digital" says the feature is now confirmed. Apple is apparently not positioning the machine as a touch-first device like the iPad, instead letting customers move between touch, trackpad, and keyboard interchangeably, in what Gurman describes as "touch-friendly, not touch-first." The laptop is said to remain a conventional clamshell, with the keyboard and trackpad retained and no detachable or convertible design.


• Touch-optimized macOS: Apple is reportedly reworking macOS so that controls adapt to the input method being used. Tapping a menu bar item would apparently surface a larger set of touch-optimized controls, and the system is said to gain iPad-style gestures including pinch-to-zoom and fast scrolling. Touch-based options would be integrated throughout the operating system rather than confined to a handful of apps.


• Reinforced hinge: Apple likely plans to add a reinforced hinge so the display does not wobble when it is tapped. The current ‌MacBook Pro‌ hinge moves easily and does not tilt especially far back, both of which could be a problem on a machine designed to be prodded.


• Hole-punch camera: The "notch" is expected to disappear, replaced by a far smaller hole-punch camera at the top of the display. The change was first indicated by a roadmap from research firm Omdia and has since been corroborated by Bloomberg. Losing the notch would add visible screen area and free up the menu bar space it currently intrudes upon, taking the design a step closer to an uninterrupted, edge-to-edge display.


• Dynamic Island: The cutout is expected to digitally expand into an iPhone-style Dynamic Island. It would be interactive and expand contextually based on the app or Mac feature in use, surfacing items such as Siri, low battery alerts, and AirPods connection indicators in the area surrounding the camera.


• M5 Pro and M5 Max chips: The laptop is now expected to ship with the existing M5 Pro and M5 Max chips already found in the current ‌MacBook Pro‌, rather than the "M6 Pro" and "M6 Max." Apple has apparently scrapped the M6 Pro and M6 Max altogether, accelerating instead to M7 Pro and M7 Max chips said to be optimized for intensive AI workloads with upgraded neural accelerators, graphics improvements, and increased memory bandwidth. A second-generation model with those chips is reportedly planned for late 2027.


• Thinner design: The ‌MacBook Ultra‌ is expected to be noticeably thinner and lighter than the current ‌MacBook Pro‌. Moving away from mini-LED backlighting should itself help slim down the lid. There has so far been no indication that Apple intends to remove ports such as HDMI, MagSafe, or the SD card slot to achieve it, which was a deeply unpopular decision the last time around.


• Two display sizes: The laptop is expected to be offered in both 14-inch and 16-inch sizes, mirroring the current ‌MacBook Pro‌ lineup, with the two models reportedly code-named K114 and K116.


• Slimmer bezels: Research firm Omdia claims Samsung Display will supply 14.3-inch and 16.3-inch panels, marginally larger than the 14.2-inch and 16.2-inch screens on current models, which would suggest thinner bezels around a slightly bigger display. A February report from Bloomberg indicated that overall screen sizes are not expected to change compared to the ‌MacBook Pro‌.


• Built-in cellular: Apple has reportedly at least considered built-in cellular connectivity for future Macs, which would be a first for the platform. If the plan goes ahead, the ‌MacBook Ultra‌ would likely use Apple's existing C1X modem or its next-generation C2 modem for 5G and LTE. This is seemingly the most uncertain feature on this list.

There are already signs of the touchscreen MacBook in Apple's software. macOS 27 Golden Gate hints at the machine in at least three ways: it adds direct touch input to Sidecar, allowing users to tap and interact with macOS elements with a finger on an ‌iPad‌; it introduces iPhone-style pull-to-refresh across apps including Safari, Mail, News, Podcasts, and Calendar; and its new "Search or Ask" ‌Siri‌ interface in Spotlight adopts a dark, pill-shaped design that would sit naturally around a Dynamic Island.

There is some awkwardness for buyers. The first ‌MacBook Ultra‌ looks set to pair Apple's most ambitious Mac redesign in years with silicon that has already been on sale for months, but a successor with much more advanced chips could follow less than a year later.

Pricing is the remaining unknown, but it is likely to be high. Apple raised prices across its Mac lineup in June, and the 14-inch ‌MacBook Pro‌ now starts at $1,999, rising to $2,499 with the M5 Pro chip, while the 16-inch model starts at $2,999. The ‌MacBook Ultra‌ is expected to sit above all of them.
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This week's episode of The MacRumors Show covers OpenAI's move into hardware and the trade secret lawsuit Apple filed against the company earlier this month.


Apple sued OpenAI in the Northern District of California on July 10, alleging a months-long scheme to obtain confidential information about unreleased products. The complaint centers on OpenAI chief hardware officer Tang Tan, a 24-year Apple veteran who previously led iPhone product design, and former Apple electrical engineer Chang Liu. Apple claims Tan coached recruits on evading its exit-interview security procedures and told at least one employee to bring hardware components to an interview, and that OpenAI persuaded a supplier to apply a proprietary metal-finishing technique to an OpenAI device by falsely stating it had Apple's permission. The filing describes OpenAI's hardware business as "rotten to its core."

The suit follows a souring of the 2024 partnership that brought ChatGPT to Siri, with OpenAI itself weighing legal options against Apple in May. More than 400 former Apple employees now work at OpenAI, including Vision Products Group leader Paul Meade, and former design chief Jony Ive leads design on the hardware lineup through LoveFrom after OpenAI's $6.5 billion acquisition of his startup io Products. Apple has countered with retention bonuses of up to $400,000 and has now sent legal preservation letters to around 40 former employees, suggesting it believes the alleged misappropriation goes beyond those named. OpenAI says it has "no interest in other companies' trade secrets."

Bloomberg's Mark Gurman argues the case is already causing damage ahead of any ruling, deterring Apple engineers from interviewing at OpenAI and making Asian suppliers wary of deepening ties with the company. Ive is not named in the complaint, which Gurman believes was deliberate given Apple's relationship with io Products investor Laurene Powell Jobs.

OpenAI's first device, teased for months by Ive and CEO Sam Altman, is believed to be a portable, screenless smart speaker that is now expected in early 2027 at $200 to $300. Powered by ChatGPT and GPT-Live, it has a rechargeable battery so it can be carried between rooms, a camera for understanding its surroundings, and motorized elements that move on their own to give a sense that the device is alive. OpenAI reportedly does not regard the HomePod or HomePod mini as comparable, and people familiar with the project told Bloomberg the device is unlike anything Apple sells, making infringement unlikely. Apple's own smart home hub is the closest analogue.

Further out, supply chain analyst Ming-Chi Kuo reported that OpenAI is developing an "AI agent phone" built around a continuous, context-aware interface rather than individual apps, with the company controlling both the operating system and the hardware. Kuo has since revised his mass production expectation from 2028 to the first half of 2027, projecting combined 2027 and 2028 shipments of around 30 million units. The device is rumored to be a direct iPhone rival.

The MacRumors Show has its own YouTube channel, so make sure you're subscribed to keep up with new episodes and clips.



You can also listen to ‌The MacRumors Show‌ on Apple Podcasts, Spotify, Overcast, or other podcast apps. You can also copy our RSS feed directly into your player.



If you haven't already listened to the previous episode of The MacRumors Show, catch up to hear our discussion where we look ahead to the 20th anniversary iPhone, the radically redesigned model that Apple is expected to launch in 2027.

Subscribe to ‌The MacRumors Show‌ for new episodes every week, where we discuss some of the topical news breaking here on MacRumors, often joined by interesting guests such as Kayci Lacob, Kevin Nether, John Gruber, Mark Gurman, Jon Prosser, Luke Miani, Matthew Cassinelli, Brian Tong, Quinn Nelson, Jared Nelson, Eli Hodapp, Mike Bell, Sara Dietschy, iJustine, Jon Rettinger, Andru Edwards, Arnold Kim, Ben Sullins, Marcus Kane, Christopher Lawley, Frank McShan, David Lewis, Tyler Stalman, Sam Kohl, Federico Viticci, Thomas Frank, Jonathan Morrison, Ross Young, Ian Zelbo, and Rene Ritchie.

‌The MacRumors Show‌ is on X @MacRumorsShow, so be sure to give us a follow to keep up with the podcast. You can also email us at podcast@macrumors.com or head over to The MacRumors Show forum thread. Remember to rate and review the podcast, and let us know what subjects and guests you would like to see in the future.
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Meta today announced Facebook Verified, a free badge designed to confirm that a Facebook profile belongs to a real person rather than an AI-generated fake.


The feature uses a selfie-based verification process: users record a short video selfie, which ‌Meta‌ checks against their existing profile photos to confirm a match. ‌Meta‌ says the process is free and typically takes just a few minutes to complete, though accounts must meet the company's trust and safety standards to qualify.

Facebook Verified is limited to users 18 and older who are in good standing with ‌Meta‌'s Community Standards around fraud, scams, and deceptive practices, and who show no evidence of inauthentic behavior. The badge is not available for Pages or ProMode accounts, positioning it squarely as a personal-profile feature rather than one aimed at creators or businesses.

Once verified, the badge will appear on Marketplace, Dating, Groups, and Profile, with ‌Meta‌ planning to extend it to Feed posts over time. There is no subscription fee for the feature, and the badge carries across the platform once a user has completed the one-time verification process.

The launch is separate from ‌Meta‌ Verified, the company's existing paid subscription that bundles a verified badge with extras like impersonation protection and direct account support. Facebook Verified is free and narrower in scope, aimed specifically at signaling humanity rather than offering premium account features.

Facebook Verified is rolling out in phases, starting in select markets, with ‌Meta‌ planning to expand availability globally over time.
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Apple and Ford today announced announced that Apple Maps will power the navigation system in Ford's upcoming Universal Electric Vehicle (UEV) Platform, launching in 2027 at a price point around $30,000.



The integration leverages Apple's new MapKit for Automotive SDK, allowing Ford to embed ‌Apple Maps‌ directly into the vehicle's displays while maintaining the ability to customize the experience to match Ford's design language. Drivers will get turn-by-turn directions using natural language search, real-time traffic and incident information, and intelligent EV routing that includes battery preconditioning. The mapping data will also support Ford's development of an enhanced version of BlueCruise, the automaker's hands-free highway driving capability. Eddy Cue, Apple's senior vice president of Services and Health, said:

Apple Maps delivers the best map experience in the world, and we're excited to bring the power of Maps' navigation technology to Ford's innovative Universal Electric Vehicle Platform. With our new MapKit for Automotive SDK, we're bringing Maps further into drivers' daily lives, giving them an incredibly accurate and easy-to-use navigation system that is seamlessly integrated into Ford vehicles.

The MapKit for Automotive SDK represents one of Apple's biggest automotive pushes to date beyond CarPlay and ‌CarPlay‌ Ultra. The SDK gives automakers access to Apple's mapping data and allows them to integrate navigation as a native vehicle feature rather than simply mirroring an iPhone app. Apple maintains privacy protections in automotive use, with the company not collecting users' location data or activity tied to individual identities through the vehicle's mapping system. Jim Farley, Ford Motor Company's CEO, said:

Our new midsize electric vehicle will be priced around $30,000 and redefines what advanced technology can be — simple, useful, and truly attainable for more customers. We're proud to embed Apple Maps' navigation and mapping technology directly into our Universal Electric Vehicle Platform, giving customers the ultimate navigation experience alongside our Ford app, a full suite of software, and next-generation BlueCruise, all enabled by a new zonal architecture. Apple Maps has delivered a world-class product, and we're honored to be among the first to embed it directly into a vehicle, helping define intuitive, capable driving.

Ford is among the first automakers to directly embed Apple's navigation engine rather than relying on ‌CarPlay‌. ‌CarPlay‌ will still be available on Ford vehicles, Apple said, providing an additional input method for drivers who prefer iPhone integration.

The UEV Platform will roll out beginning in 2027, with the $30,000 pricing targeting mainstream buyers seeking affordable electric vehicle options from a major U.S. automaker.
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Apple's foldable iPhone still faces production hurdles that leave its exact launch timing undecided, according to a new report from DigiTimes, even as Foxconn carries out what supply chain sources describe as "final mass-production adjustments."


The report says Apple has assigned Foxconn to lead the device from new product introduction (NPI) through to mass production, citing the assembler's experience with precision structural components and large-scale production tuning. One industry source claimed Foxconn is the only Apple partner with a realistic chance of meeting the expected production target.

The framing sits somewhat against recent reporting. Foxconn began trial production in April, Apple subsequently raised its order to around 10 million units on the back of resolved hinge and circuit board problems, and just two weeks ago a China Securities Journal report aggregated by DigiTimes said the device was already in mass production with no delay envisaged. Today's report instead says the engineering validation phase may have caused a delay of one to two months, with the hinge structure and display durability testing remaining the principal bottlenecks.

The foldable iPhone is still, at the very least, expected to be unveiled alongside the iPhone 18 Pro models in September, with a book-style design, an inner display of around 7.7 to 7.8 inches, a 5.5-inch cover screen, a thickness of roughly 4.5mm, and a starting price above $2,000.
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Apple is preparing to refresh every Mac it sells over the next two years, according to Bloomberg's Mark Gurman.


The plans come amid a Mac resurgence, with sales projected to climb for a third consecutive year, partly thanks to a growing following among users who lean on the machines for demanding, agent-based AI workloads.

The wave of new Macs will begin this fall with a refreshed entry-level 14-inch MacBook Pro and the first new iMacs in two years. Here's everything coming, according to the report:

• Refreshed 14-inch MacBook Pro (entry-level) (Fall 2026): Among the first Macs with the new M6 chip; codename J804.


• Mac mini (timing dependent on memory supply): New model in testing with M5 Pro and M6 chips.


• Mac Studio (timing dependent on memory supply): New model in testing with M5 Max and M5 Ultra chips.


• Refreshed iMac (Fall 2026): First new iMacs in two years; codenames J833 and J834.


• High-end 14-inch and 16-inch MacBook (End of 2026 to Early 2027): All-new design with an OLED touch screen; M5 Pro and M5 Max chip options; codenames K114 and K116.


• Refreshed MacBook Air (Early 2027): 13-inch and 15-inch models similar to the current machines; codenames J913 and J915.


• 14-inch MacBook Pro (entry-level) (2027): 14-inch model resembling the high-end K114 and K116 design but with a standard M7 chip; codename K104.


• Refreshed MacBook Neo (timing unclear): New budget laptop using an A19 Pro chip and more memory; part of a periodic refresh cycle with new colors.


• Follow-up high-end MacBook (End of 2027 to Early 2028): Successor to K114 and K116, moving to M7 Pro and M7 Max chips.


• OLED MacBook Air (2028 earliest): A future version of the MacBook Air with an ‌OLED‌ panel, implicitly with a redesign.


• OLED iMac (timing unclear): New iMac model with an ‌OLED‌ screen, matching the technology coming to MacBook and ‌MacBook Air‌.

Development of the refreshed iMacs and the entry-level ‌MacBook Pro‌ is reportedly complete, though the machines aren't expected to ship until the fall. The high-end MacBook with the ‌OLED‌ touchscreen remains the most notable model on the roadmap, and Apple is said to be testing it internally with macOS 27.1, which is scheduled for release at the end of October.

The Mac mini and Mac Studio have become popular among users running AI applications thanks to their processing power, but demand has been outstripping supply and new orders for some current models reportedly won't ship for at least three months. Apple CEO Tim Cook said in April that it could take "several months" for those machines to reach a supply-demand balance. As a result, the timing of successors to those machines is currently unclear.
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Apple's iPhone 18 Pro models have entered mass production and are now in a production ramp-up phase, according to China Securities News.


In a new report citing supply chain sources (via MyDrivers), Apple's main assembly partner Foxconn is said to have entered its peak recruitment period to prepare for large-scale production and stocking ahead of the fall launch. Hourly wages, base pay, and rehire bonuses have all been raised to attract workers amid the ramp-up.

The ‌iPhone 18 Pro‌ is expected to introduce a smaller Dynamic Island cutout for its front camera and Face ID sensors. The opening is said to shrink from 20.76mm to 13.49mm, an area reduction of roughly 35%, which would push the screen-to-body ratio up to about 94.7% and reduce how much the cutout intrudes on full-screen content like games and movies played in landscape mode.

The devices are also expected to gain the A20 Pro chip, continuing Apple's usual performance and efficiency gains, alongside a new main camera with variable aperture technology that adjusts light intake depending on the shooting environment, which should improve low-light photography and depth-of-field control.

Chinese brokerages offer a mixed but largely bullish view on the device. CSC Financial said iPhone 17 sales have been strong and that Apple's innovation cycle is trending upward, with a foldable iPhone and smart glasses among several new products expected between 2026 and 2027 that could directly benefit the sector. Industrial Securities said the combination of expanding Apple Intelligence availability, the iPhone 18 lineup, and a new foldable iPhone should keep hardware and AI innovation driving the high-end smartphone market, and recommended investors continue tracking mid-to-long-term opportunities tied to Apple's product strength and AI upgrades.

Apple is reportedly adjusting its release cadence for the line this year, adopting a staggered rollout rather than launching the full lineup at once. The ‌iPhone 18 Pro‌ and ‌iPhone 18 Pro‌ Max are expected to arrive first, in September, while the standard ‌iPhone 18‌ is not expected to launch until next year, likely alongside the iPhone 18e and iPhone Air 2.
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Bloomberg's Mark Gurman says Apple's decision not to name its former design chief Jony Ive in its trade-secret lawsuit against OpenAI was likely a deliberate one, shaped in part by the company's relationship with Laurene Powell Jobs.


Apple's roughly 40-page complaint refers only to unnamed "former Apple leaders" rather than calling out Ive, even though he leads design on OpenAI's hardware lineup through his firm LoveFrom, built on the back of OpenAI's $6.5 billion acquisition of his startup io Products. The allegations instead center on former iPhone executive Tang Tan, now OpenAI's chief hardware officer, whom Apple accuses of coaching recruits to bypass security measures and bring Apple hardware into interviews for "show-and-tell" sessions.

In the latest "Power On" newsletter, Gurman notes that Apple's decision likely reflects, at least in part, a genuine absence of evidence against Ive, who is reportedly not closely involved in OpenAI's day-to-day recruiting or engineering. He argues, however, that the relationship between Powell Jobs and Ive was also a significant factor. The two are described as close friends, with Ive having delivered a tribute at Steve Jobs' memorial service in 2011. Powell Jobs was an investor in io Products and remains a supporter of LoveFrom. According to Gurman, naming Ive in the complaint risked straining Apple's relationship with a figure who continues to carry considerable influence within the company.

Gurman cites Apple's June Worldwide Developers Conference as an illustration of that influence, noting that Powell Jobs sat in the front row alongside CEO Tim Cook and his successor John Ternus. He characterizes her placement as a visible show of support for Apple's leadership transition.

Gurman further suggests that the optics of naming Ive directly would have worked against Apple. Tan, he notes, is not widely known outside the industry, whereas Ive spent decades as one of Apple's most recognizable figures. Naming him could have generated public sympathy for Ive and invited criticism that Apple's lawsuit was motivated as much by past grievances as by trade-secret concerns. The lawsuit comes as more than 400 former Apple employees are now reported to work at OpenAI, whose first hardware product is expected to be a portable smart speaker aimed at competing with the iPhone in the long term.
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Apple developed two Mac Pro models in recent years that never made it to market, according to Bloomberg's Mark Gurman.


In his latest "Power On" newsletter, Gurman revealed that Apple internally developed two unreleased Mac Pro projects codenamed J170 and J190 before ultimately discontinuing the machine altogether.

As for new Mac Pro hardware, there were two additional models developed by Apple that never saw the light of day: J170 and J190. The former was a new Intel Corp. Mac Pro (yes, even when Apple was making its own silicon) to address certain uses. The latter was an M3 Ultra version that was supposed to launch alongside the M3 Ultra Mac Studio in early 2025.

J170 was apparently a new Intel-based Mac Pro, which is notable because Apple had already completed its transition to Apple silicon by the time the project was in active development. Gurman did not specify what "certain uses" the Intel model was meant to address, but its existence suggests Apple explored keeping an x86 option alive for specific professional workflows even years into the Apple silicon era.

J190, meanwhile, was said to be an M3 Ultra-equipped Mac Pro that was supposed to launch alongside the M3 Ultra Mac Studio in early 2025, but Apple shelved it before release. It would have paired the same chip found in that ‌Mac Studio‌ with the Mac Pro's unique-to-the-lineup PCIe expansion slots.

Neither model shipped, and Apple discontinued the Mac Pro entirely this year, ending its 20-year run. The Mac Pro had been left on the aging M2 Ultra chip from 2023 while the ‌Mac Studio‌ continued to receive refreshes, and it was priced roughly double that of a similarly configured ‌Mac Studio‌ despite offering essentially the same performance.

The J170 and J190 cancellations add to a growing list of shelved Mac Pro plans. Apple had also developed "Extreme" chip variants, processors with twice the CPU and GPU cores of Apple's Ultra chips, for a future Mac Pro before winding down those projects over cost and demand concerns.

Gurman said he does not expect Apple to bring back the Mac Pro "anytime soon — if ever." Apple is instead expected to refresh the ‌Mac Studio‌ with M5 Ultra chips as early as this fall.
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iPhone owners are sticking with the platform at a higher rate than a year ago, with new research firm CIRP putting iPhone loyalty at 87% for the first quarter of 2026.


CIRP's latest quarterly survey found that just 12% of new iPhone buyers in the March quarter had come over from an Android phone, with the remaining 1% arriving from a feature phone, a different smartphone platform, or buying a smartphone for the first time. That puts loyalty three percentage points above the same quarter a year earlier, when 14% of buyers switched from Android and the overall loyalty figure sat at 84%.

The firm has been tracking this movement for years by asking iPhone buyers what device they owned right before their purchase, among other questions about how they shop. Across the periods it measured recently, the share of buyers coming from Android has held in a fairly narrow 11% to 15% band, a much smaller pool of switchers than in the iPhone's early years, when Apple was still expanding beyond AT&T to other U.S. carriers and picking up large numbers of new users in the process.

The trend held steady in early 2024 too, when 13% of buyers arrived from Android and loyalty came in at 85%. CIRP's numbers suggest the bulk of smartphone owners settled on a platform long ago, and only a small slice change sides each year. This is a pattern other recent surveys have pointed to as well, even if their methodology and figures differ from CIRP's.

Apple will roll out Siri AI, its overhauled AI assistant, in iOS 27 later this year, which could help retain existing iPhone owners. Attracting Android converts is a separate challenge, though Apple's upcoming foldable iPhone will introduce a new form factor that may appeal to some existing Android foldable owners.
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This week's episode of The MacRumors Show looks ahead to the 20th anniversary iPhone, the radically redesigned model that Apple is expected to launch in 2027.



Apple's plans for the device's name remain unclear. The company skipped "iPhone 9" and moved straight to the iPhone X for the device's 10th anniversary in 2017, and it is widely expected to skip "iPhone 19" in the same way. Rumors have referred to the 2027 models as both the "iPhone 20" and the "iPhone XX" as placeholder names, and it is still possible that they will sit above the iPhone 18 Pro and 18 Pro Max as a separate, higher-tier directly, even though they are more likely to replace them as usual. Apple has reset iPhone branding before with the iPhone Air, whose successor is expected to be the iPhone Air 2.

The 2027 iPhone is rumored to be the biggest redesign since the iPhone X. Apple is reportedly aiming for a near bezel-less design with curved glass that wraps around all four edges and a return to a glass back, in line with the single slab of glass that former design chief Jony Ive long described as a goal. The frame is said to be a thin polished band, potentially in a material other than the aluminum used on Apple's straight-edged models, with the display curving onto the sides rather than following one consistent curve.

Displays that curve down the sides can be prone to accidental touches, an issue seen on earlier Android handsets with waterfall edges, though Apple is expected to engineer the device to work with a case. The extent of the curvature, and how far the display appears to refract at the edges, is not yet clear.

Apple reportedly wants a front with no cutouts, but some of the under-display technology is unlikely to be ready in time, meaning some form of front-facing cutout is expected to persist. Current reporting points to a gradually shrinking Dynamic Island, Face ID components moving beneath the panel, and an under-display camera arriving last, since image quality still degrades when a lens sits behind the display.

Apple is also rumored to be revisiting solid-state haptic buttons, reviving the "Project Bongo" effort that reached prototype hardware years ago before being shelved. Reports have cited several potential motivations, including a cleaner frame with no moving parts, a reduction in the mechanical button failures that account for many AppleCare repairs, and additional internal space for a larger battery or additional haptic engine.

Apple is reported to be developing a custom image sensor that would replace the Sony sensors currently used across the iPhone lineup, following the company's move to bring its silicon, modem, Wi-Fi, and Bluetooth chips in-house. The rear camera plateau is likely to remain, owing to the space required by the folded optics used for the telephoto lens.

The anniversary models are expected to share a second-generation 2-nanometer A21 chip, along with efficiency gains and a newer Apple modem. A 6,000mAh battery has appeared in some rumors, though it is unclear whether that figure is based on supply chain information.

Reverse wireless charging appeared in the same report and would let the iPhone top up accessories such as AirPods or an Apple Watch. The underlying hardware is already present, since iPhones can charge a MagSafe battery pack through their wireless coil, but Apple has never enabled the capability for other devices, a feature Samsung has offered on its phones for several years. Its viability on the anniversary model may depend on the larger battery and efficiency gains rumored for the device, given how much charge reverse wireless charging draws from the handset itself.

This year's ‌iPhone 18 Pro‌ models are rumored to be a more modest update, with the larger redesign reserved for the 20th anniversary model. It is expected to arrive in the fall of 2027, following the iPhone 18, iPhone 18e, and ‌iPhone Air‌ 2 in the spring. The MacRumors Show has its own YouTube channel, so make sure you're subscribed to keep up with new episodes and clips.



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If you haven't already listened to the previous episode of The MacRumors Show, catch up to hear our discussion about the future of Apple's increasingly tangled high-end MacBook lineup, including the entry-level MacBook Pro and the rumored "MacBook Ultra."

Subscribe to ‌The MacRumors Show‌ for new episodes every week, where we discuss some of the topical news breaking here on MacRumors, often joined by interesting guests such as Kayci Lacob, Kevin Nether, John Gruber, Mark Gurman, Jon Prosser, Luke Miani, Matthew Cassinelli, Brian Tong, Quinn Nelson, Jared Nelson, Eli Hodapp, Mike Bell, Sara Dietschy, iJustine, Jon Rettinger, Andru Edwards, Arnold Kim, Ben Sullins, Marcus Kane, Christopher Lawley, Frank McShan, David Lewis, Tyler Stalman, Sam Kohl, Federico Viticci, Thomas Frank, Jonathan Morrison, Ross Young, Ian Zelbo, and Rene Ritchie.

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A San Francisco City Attorney has sent cease-and-desist letters to Apple and Google demanding the removal of 13 AI "face-swap" apps that can generate nonconsensual nude images, according to WIRED.


The letters, sent on Thursday, target eight apps on the App Store and five on the Play Store that market themselves as face-swapping tools but are used to "undress" photos of real people. The attorney's office wants both companies to cut ties with the developers and stop taking a cut of in-app payments, arguing they are effectively "aiding and abetting" the sale of explicit deepfake images. The attorney called the practice "illegal, harmful, and completely unacceptable" and believes Apple and Google have collected millions in fees from the apps.

Both companies have developer rules against pornography and have removed batches of nudify apps in the past after being flagged by researchers. A Google spokesperson told WIRED that the company has deleted "hundreds" of apps with nudifying features for policy violations, including the five named in the letters. In June, it emerged that Apple had already tightened its ‌App Store‌ guideline language on developer responsibility for pornographic content.

Update: Apple told MacRumors that it takes reports of apps against its guidelines seriously. Apple applies App Review Guidelines to all developers, which include specific provisions to prohibit overtly sexual or pornographic content. As such, "nudificiation" apps are against its guidelines and the company has proactively rejected and removed many such apps, including when they have been flagged by users.

The App Store was designed to be a safe and trusted place for users, and we have always strictly prohibited apps designed to generate, distribute, or consume pornography. "Nudification" apps are against our App Review Guidelines and we have proactively rejected many of these apps and removed many others, including when users have flagged them via our reporting tools. We have removed three of the apps in question and are in the process of terminating their developer accounts from our program. We are in contact with four others that need to address policy violations or risk being removed as well.

Users can go to reportaproblem.apple.com to report illegal, offensive, or abusive content, as well as scam or fraud on the ‌App Store‌.
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Apple chip supplier TSMC has announced a $100 billion increase to its U.S. chip investment, bringing its total commitment to $265 billion.


The increase was confirmed by the White House and the Department of Commerce alongside TSMC's second quarter earnings call. Commerce Secretary Howard Lutnick said the investment would "create tens of thousands of American jobs," while TSMC chairman and CEO C.C. Wei told CNBC the new fabrication plants would support "our leading U.S. customers," a group that reportedly includes Apple, alongside Nvidia and Broadcom.

Apple CEO Tim Cook called Apple "TSMC Arizona's first and largest customer" when the company's third Arizona fab broke ground last year, and the company's first Arizona plant already produced some of Apple's A16 chips.

TSMC has historically reserved its most advanced manufacturing processes for its home plants in Taiwan, meaning Arizona made chips have trailed several generations behind whatever Apple ships at any given time. TSMC has since committed to building its own advanced packaging facilities in the US as part of its broader investment plan, according to a regulatory filing.

The new $100 billion is expected to fund up to four more plants, though the exact shape of the plan remains unsettled. The Department of Commerce says the total will reach 12 U.S. facilities, while an official told Bloomberg the eventual mix could be 10 fabrication plants and two packaging facilities, focused on 2 nanometer chips, TSMC's most advanced process commercially available today.

That timing could hinge partly on how much U.S. capacity Apple itself ends up needing, since the company has been separately exploring Intel and Samsung as backup chipmakers to reduce its reliance on TSMC amid the ongoing global chip crunch. Apple is reported to have secured an exemption from a proposed 100% semiconductor tariff partly by pledging its own U.S. manufacturing investment and agreeing to buy chips from Intel.
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OnePlus is exiting the U.S. and European smartphone markets as part of a broader restructuring at parent company Oppo, Bloomberg reports.


OnePlus is a wholly-owned subsidiary of Oppo. The change could happen as early as this week, according to a person familiar with the matter who spoke to Bloomberg. Realme, another Oppo-owned mobile brand, will exit the China market as part of the same restructuring. Outside China, OnePlus' withdrawal is expected to expand to the rest of the world, including India, at some point in 2027.

OnePlus built a loyal following among some Android enthusiasts in its early years for pairing solid performance and lightweight software with aggressive pricing that consistently undercut Apple and Samsung by hundreds of dollars, but its influence has waned considerably in recent years.

Apple and Samsung continue to dominate the U.S. smartphone market, with Apple capturing a record 20% of the global smartphone market in the second quarter of 2026 as Samsung held the top spot at 22%, according to Omdia. OnePlus, meanwhile, trails far behind smaller contenders like Motorola and Google in the U.S.

In China, Oppo trails market leaders Huawei and Apple, and the broader market is under strain from surging memory costs. IDC said this week that total smartphone shipments in China fell 4.3% year-over-year in the second quarter to roughly 66 million units, the fifth consecutive quarterly decline, with Apple and Huawei the only major vendors to grow. The slowdown is tied to the same memory chip shortage that has forced Apple to raise prices across much of its product lineup, with CEO Tim Cook calling the increases "unavoidable."

Counterpoint Research said Chinese brands like Oppo face greater pressure than Apple and Samsung from the memory crunch, since thinner margins leave less room to absorb rising component costs, particularly in the entry-level segment where costs have jumped 20% to 30% since early 2025.

OnePlus' most recent flagship, the OnePlus 15, launched globally on November 13, 2025, but OnePlus postponed the U.S. sale specifically because the FCC certification process was backed up due to the federal government shutdown, which had just ended the day before the launch.
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Apple is looking to acquire AI chip companies as part of an effort to reduce its dependence on Nvidia for demanding AI workloads, according to The Information.


Apple currently handles some AI processing in its own data centers using its own chips, but relies on Nvidia hardware housed within Google Cloud for more demanding tasks, an arrangement that includes the Gemini model powering the overhauled version of Siri. Apple's own AI server chip, internally code-named Baltra, had been expected to ship this year but has been delayed, according to people said to be familiar with the project.

Apple has historically limited its acquisitions to deals in the hundreds of millions of dollars and avoided large purchases, but that approach appears to be shifting. In January, Apple completed its acquisition of Q.ai, an Israeli company specializing in interpreting speech through facial micromovements, paying close to $2 billion, second only to the $3 billion Apple paid for Beats Electronics in 2014.

Apple also signaled a change in financial strategy during its most recent quarterly earnings call, when CFO Kevan Parekh told analysts the company would no longer target "net cash neutral" status, a policy under which it had kept its cash reserves roughly in line with its total debt. Apple did not explain the reasoning behind the change, though the added flexibility could free up capital for larger acquisitions.

Apple is already reportedly pursuing acquisitions of AI companies that could help shrink AI models for more efficient use on iPhone.

It is also worth noting that Apple's own in-house chip design capabilities originated with an acquisition. In 2008, the company acquired PA Semi for $278 million, a deal that laid the foundation for the custom processors now used across many of its product lines.

Impending leadership transitions could also bring a more aggressive approach to dealmaking, with hardware chief John Ternus set to succeed Tim Cook as CEO in September, and chip executive Johny Srouji being given expanded responsibility over all of Apple's hardware engineering, in addition to semiconductors.

Apple's chip design team has traditionally focused on battery-powered mobile devices rather than the high-performance server chips required to compete with Nvidia, the dominant supplier of AI server hardware. That limitation became apparent during development of the revamped Siri, when engineers reportedly attempted to run Google's Gemini models on Apple's own server infrastructure but found that the chips, designed with Mac workloads in mind, could not handle a model of that scale. As a result, Apple was required to process portions of the new ‌Siri‌'s workload using Nvidia chips within Google's cloud infrastructure.

Acquiring outside chip expertise would complement work already underway internally. Apple is currently developing a server chip based on the M5 Ultra chip, according to Bloomberg, while a future M7 Ultra chip is reportedly intended to substantially improve AI performance to a level that could begin to rival Nvidia's Blackwell chip. The M7 Ultra is expected to support up to 1.5TB of memory, roughly double the capacity of M5 Ultra, though Bloomberg added that a server chip based on M7 Ultra is unlikely to be ready before 2029.

Acquisitions represent only one avenue Apple is pursuing to reduce its reliance on Nvidia. The Information first reported Apple's collaboration with Broadcom on an AI server chip in 2024, and Broadcom confirmed in a securities filing last week that the companies had extended that partnership through 2031.
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Apple has introduced 36-month financing for cellular iPad purchases through AT&T and Verizon, adding to the 12-month option previously available via Apple Card.


The new financing, first reported by 9to5Mac, replaces Apple Card Monthly Installments as the sole route to spreading out a cellular ‌iPad‌ purchase. That plan paid off the balance interest-free over 12 months; the new carrier options extend across Apple's full cellular ‌iPad‌ lineup, including the ‌iPad‌, iPad mini, iPad Air, and iPad Pro.

Both carriers restrict eligibility to subscribers activating a new line of service, rather than those adding a cellular ‌iPad‌ to an existing plan. The principal distinction between the two options is term length. Extending repayment from 12 months to 36 months substantially reduces the monthly cost, although the total amount financed remains unchanged.

The addition follows Apple's ‌iPad‌ price increases from late June, which affected the entire lineup. The extended financing term offers a way to offset the impact of those higher prices at checkout.

The 11-inch ‌iPad Pro‌'s cellular configuration now starts at $1,399, up from $1,199 prior to the price increase, which amounts to $116.58 per month under the 12-month ‌Apple Card‌ plan. Financed through AT&T or Verizon instead, the same purchase costs approximately $38 per month over 36 months.
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The European Commission yesterday adopted new exemptions to its Batteries Regulation that free the Apple Watch and AirPods from having to offer user-removable and replaceable batteries.


The EU's Batteries Regulation generally requires consumer products sold in the region to let users swap out their own batteries, a push meant to keep devices in use longer and make it easier to recover materials for recycling. The Commission has now expanded its list of exempt product types to six additional categories, folding in wearables like smartwatches and fitness trackers.

The reasoning largely mirrors why devices like electric toothbrushes were already exempt: Opening a compact, sealed enclosure and failing to reseal it properly could let water in and create a safety risk. Products can also qualify for exemption if their construction makes battery removal inherently dangerous, or if there is no realistic way to build in user access given current manufacturing methods.

The new categories effectively cover the Apple Watch and AirPods, both of which rely on the kind of small, sealed designs the Commission is now carving out, along with Meta's smart glasses. The change follows months of pressure from U.S. officials over rules that had reportedly complicated ‌Meta‌'s plans to bring its newest display-equipped smart glasses to Europe.

The iPhone was already exempt from the removability rule under the original regulation, thanks to its battery cycle life and water resistance rating. Apple offers battery service through Apple Stores, authorized providers, and its Self Service Repair program, which lets owners handle certain repairs, including batteries, at home. Not every device gets the same pass: Nintendo has now said it will sell a version of the Switch 2 in the EU with a user-replaceable battery to meet the incoming rules.

The delegated act still has to clear scrutiny from the European Parliament and the Council of the EU. It takes effect 20 days after publication in the Official Journal of the EU if neither body objects, ahead of the regulation's wider rollout in 2027.
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Apple Intelligence has been approved by Chinese regulators, opening the door for the AI system to reach iPhones in the country for the first time.


Reuters reports that China's Cyberspace Administration registered Apple's on-device generative AI service this week, putting it on a list of newly cleared providers that also includes homegrown systems from Chinese phone makers.

An unnamed source told the outlet that Apple's AI features in the country will draw on models from both Baidu and Alibaba. In February 2025, Alibaba was reported to be building the primary system and Baidu contributing on a smaller scale.

Alibaba confirmed its part of the arrangement directly, telling Reuters that its Qwen model will power ‌Apple Intelligence‌ functions across iOS, iPadOS, macOS, and visionOS for Chinese users, including both text and image generation. No launch date has been given, though approval typically precedes a rollout by only a few months, putting a China debut roughly in line with Apple's usual fall software release cycle.

Apple actually briefly switched the features on early for some Chinese users back in March, months ahead of getting the green light, and a feedback form aimed at Chinese users appeared on Apple's site late last year as the company inched closer to approval.

iPhone shipments in China climbed 24.4 percent year-over-year in the second quarter, making Apple the fastest-growing smartphone brand in a market that otherwise kept shrinking. A working version of ‌Apple Intelligence‌ could help sustain that momentum, though Apple is still catching up to domestic rivals that built AI features into their phones well before it did.
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Apple today announced that Madden NFL 27 Arcade Edition is coming to Apple Arcade on August 6, a new entry in the franchise built specifically for the service with a season-based structure and current NFL rosters.


The game is a full Madden title with no ads or in-app purchases, and it includes both Franchise and Quick Play modes, with player ratings drawn from real NFL performances. A weekly story engine drives Franchise mode, casting players as GM and tasking them with guiding a team through shifting storylines, keeping fans onside, and building toward a title. Controller support is available across the iPhone, iPad, Mac, and Apple TV.

Retro Bowl College+ also launches August 6, putting players in charge of one of 250 college programs in this spinoff of the original pixel-art Retro Bowl.

On September 3, NFL Retro Bowl '27 adds a new Gauntlet Mode, where players start with limited resources and try to string together 15 wins in a row for the top spot on the leaderboard, picking between easier matchups or riskier ones that pay out real NFL players and perks. Progress carries over between runs even after a loss, building toward a final matchup against a rival team.

A handful of existing Arcade sports titles are also set to receive updates. NBA 2K26 Arcade Edition now includes Tyrese Maxey as a new Paragon player and has added the 2016-2024 era to its Association mode. PGA TOUR Pro Golf gained a new course, Bear's Best Atlanta, and starting July 16, NFL Retro Bowl '26 is rolling out Historic Super Bowl challenges built around some of the league's most memorable title games.

Apple also pointed to a handful of Arcade games that can now be sampled on the App Store without a subscription, including PowerWash Simulator, Mini Motorways, Cooking Mama: Cuisine!, and Play-Doh World.

‌Apple Arcade‌ is a subscription service that provides access to hundreds of games across the iPhone, ‌iPad‌, Mac, ‌Apple TV‌, and Apple Vision Pro. All of the games are free of ads and in-app purchases. In the U.S., ‌Apple Arcade‌ costs $6.99 per month, and it is also bundled with other Apple services in all Apple One plans. ‌Apple Arcade‌ can be accessed through the ‌App Store‌ and the Apple Games app.
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Facilities in Apple's supply chain have finished renovations ahead of "iPhone 20" production, according to a Weibo leaker who says Apple's 20th-anniversary iPhone will move to an all-glass design.


In a new post on Weibo, the leaker known as "Fixed Focus Digital" said the "preferred approach" for the iPhone 20 is a return to glass, with manufacturing quality expected to land somewhere around that of the first-generation iPhone Air. The leaker said the relevant manufacturing facility has "already been renovated" and is now waiting for machining to begin, but didn't name the supplier involved. Lens Technology produces iPhone cover glass and previously took over metal-frame and glass-back assembly plants from fellow supplier Catcher Technology.

Apple's iPhone production typically doesn't reach full-scale manufacturing until a matter of weeks before launch; for the iPhone 17, trial production began in June with full-volume output targeted for August, about a month ahead of the device's September release. The information likely refers to an early step in retooling a production line, which is the kind of groundwork Bloomberg said Apple is already "ramping up" as it develops the 20th-anniversary redesign.

The claim adds fresh supply chain detail to a redesign that has been rumored for well over a year. Bloomberg's Mark Gurman reported that Apple is aiming for a "mostly glass, curved iPhone without any cutouts in the display" to mark the iPhone's 20th anniversary, with curved glass wrapping around all sides of the device and a launch expected in September 2027.

In May, Fixed Focus Digital pushed back on an earlier report from fellow leaker Instant Digital claiming Apple was exploring liquid metal or an improved titanium alloy to replace aluminum on future Pro models, arguing that aluminum remains the only practical choice for now given the heat generated by on-device AI processing.

At the time, Fixed Focus Digital said any material change was unlikely before 2027, in line with the iPhone 18 Pro's expected retention of the same aluminum unibody design introduced on the iPhone 17 Pro. Earlier this month, the leaker reiterated that aluminum mid-frames are "going to be used in straight-edge phones for a long time to come," a distinction that leaves room for a different approach on the curved-edge iPhone 20.

The 20th anniversary iPhone models are expected to launch in the fall of 2027, following the iPhone 18, iPhone 18e, and ‌iPhone Air‌ 2 in the spring.
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OpenAI's ambitions to build a hardware rival to the iPhone are already running into trouble because of Apple's trade secret lawsuit, according to Bloomberg's Mark Gurman, who argues the damage is showing up well before any court ruling.


Apple sued OpenAI last week, accusing the company of pushing former employees, and even people it was trying to recruit, to hand over details on unreleased products. The suit also claims OpenAI coached new hires on how to dodge Apple's exit-interview security checks using a document tied to former iPhone design chief Tang Tan. Apple is asking the court to order OpenAI to stop the alleged conduct, destroy any proprietary material it obtained, and pay damages.

A courtroom resolution could take years, Gurman says, but he argues the suit is doing damage now, squeezing OpenAI's ability to recruit and creating drag on its device work long before a judge weighs in. OpenAI has declined to discuss its hardware roadmap directly, though in response to the suit the company said it has "no interest in other companies' trade secrets" and remains focused on its own technology.

The scale of the talent drain is a major part of why this matters to Apple. More than 400 former Apple employees now work at OpenAI, including former Apple design chief Jony Ive, and Gurman says the company poached so heavily from Apple's iPhone product design group specifically that Apple had to rebuild parts of the team. Apple has responded with bigger retention bonuses and executives personally working to keep engineers from leaving.

The trade secret situation has apparently become one of Apple's biggest internal concerns of the past several months, ranking alongside tariff exposure and the ongoing memory chip shortage. In its own court filing, Apple frames the case as narrowly about trade secrets and describes OpenAI's hardware business as still nascent, arguing that discovery is needed to expose "the pervasive theft of Apple's trade secrets."

The lawsuit is said to already be reshaping OpenAI's hiring, independent of anything a court eventually decides. Apple employees weighing a move to OpenAI may now think twice given the added scrutiny, and even interviewing there could draw attention from Apple's security team, which could keep more engineers at Apple and slow the flow of institutional knowledge to OpenAI.

Former Apple employees are likely to grow more guarded about discussing prior work, with managers avoiding technical questions that risk touching Apple's confidential information. New legal reviews, tighter internal controls, and compliance training could pull engineers away from actual development, while senior OpenAI leadership spends time on discovery and depositions.

Given Apple's leverage over Asia's consumer electronics manufacturers, suppliers may be reluctant to deepen ties with OpenAI for fear of jeopardizing bigger, longer-standing relationships with Apple or getting pulled into the litigation themselves.

Bloomberg Intelligence wrote that "Apple is likely to secure targeted preliminary relief tied to OpenAI's device effort." Any such order would likely require disputed materials to be isolated, evidence preserved, and compliance certified, which could slow OpenAI's hardware plans further. In the longer term, if Apple can prove its trade secrets made it into OpenAI's products, OpenAI could be forced to redesign them.

Regardless, a person familiar with OpenAI's plans told Gurman the company still expects to announce its first hardware product this year and release it in 2027, though that could shift as OpenAI reviews Apple's claims. That device is reportedly far along, but building out a wider family of products, the kind Bloomberg previously described as central to OpenAI's device ambitions, will likely get harder. OpenAI has reportedly explored categories including smart speakers and wearables with an iPhone-style device as the eventual goal, but a simpler, non-phone product is expected to ship first.
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Apple captured a record 20% share of the global smartphone market in the second quarter of 2026, even as worldwide shipments fell 4% year-over-year amid an ongoing memory chip shortage, according to a new report from Omdia.


It is Apple's best second-quarter showing on record, landing in what is normally its slowest stretch of the year. Omdia credits this to a strong iPhone 17 upgrade cycle, as well as Apple keeping prices flat across the lineup while rivals were forced to raise theirs. The firm still flagged that Apple raised prices on other products late in the quarter, which raises the question of whether iPhone pricing will follow suit later this year.

The wider industry slump traces back to a memory chip shortage that has pushed component costs sharply higher, with some vendors reportedly paying several times more for memory than a year ago. Samsung was the only other major vendor to grow, holding the top overall spot at 22% share as Chinese competitors pulled back their lineups and raised prices to cope.

Omdia expects the squeeze to worsen over the next two quarters as peak shopping season collides with tight supply, pushing vendors further upmarket to protect margins. That is expected to leave fewer affordable options for budget buyers, and adds another data point to observe as Apple heads into an iPhone 18 cycle already facing rising component costs of its own.
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Apple is developing a new API that will let third-party accessories, including Meta's Ray-Ban ‌Meta‌ glasses and Quest headsets, automatically pair across a user's Apple devices the same way AirPods and the Apple Watch do today, according to Apple's EU Interoperability Request page.


The plan responds to a request ‌Meta‌ filed in October 2025 under the EU's Digital Markets Act, asking Apple to let a ‌Meta‌ device, once paired with one iPhone or iPad, automatically become available on a user's other Apple devices without extra prompts. Third-party accessories have never been able to tap into that ability, meaning owning non-Apple hardware alongside an iPhone has always involved more friction. If Apple builds this out, that gap will close, at least for whichever manufacturers get access to the new API.

Apple told ‌Meta‌ on February 4 that it plans to let third-party apps access cryptographic materials that make a pairing completed on one Apple device usable on another, secured by a session key and a one-time, per-accessory user consent. Apple expects to finish development by spring 2027 and ship it "shortly thereafter," which points toward an iOS 27.x update, possibly iOS 27.4, though Apple has not yet confirmed a version.

The feature runs on AccessorySetupKit and Proximity Pairing, infrastructure Apple built to comply with a March 2025 European Commission ruling and which only works in the EU today, the same infrastructure behind the proximity pairing feature already live for EU users. ‌Meta‌ has objected that adopting it would force the company to abandon Core Bluetooth, which it relies on for pairing everywhere outside Europe, and has asked Apple to decouple the two. Apple has declined so far, though it told ‌Meta‌ that support outside the EU "is something we are still considering."

The request remains in phase three as of Apple's most recent update. ‌Meta‌ hasn't yet invoked the DMA's formal dispute resolution process, which would trigger a review by Apple's Interoperability Request Review Board within 30 working days. Until then, Apple's plan proceeds with a spring 2027 rollout tied to AccessorySetupKit, in the EU only.
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Apple accounted for roughly 90% of all Edge AI-capable smartwatch shipments in the first quarter of 2026, according to new data from Counterpoint Research.


That dominance came as Edge AI penetration across the broader smartwatch market grew 70% year-over-year, reaching 25% in the first quarter of 2026, according to Counterpoint's Global Smartwatch Shipments Tracker.

"Edge AI" refers to artificial intelligence that runs directly on a device's own chip rather than being processed on remote servers. On the Apple Watch, that means the onboard Neural Engine handles tasks like recognizing an irregular heartbeat or detecting a fall in the moment, without sending data to a paired iPhone or the cloud first. Anshika Jain, Principal Analyst at Counterpoint Research, said:

Brands have been continuously upgrading their smartwatch hardware to make devices more AI-capable. Edge AI integration enables real-time health insights and faster responses while helping ensure data privacy. Currently, Edge AI penetration remains limited to leading brands, with Apple solely accounting for ~90% of Edge AI smartwatch shipments in Q1 2026.

Health and fitness monitoring remains the main use case for Edge AI on smartwatches. Counterpoint's data shows blood pressure monitoring shipments doubling and sleep apnea detection tripling year over year, with brands now apparently setting their sights on diabetes detection next.

Apple's head start traces back to 2023, when it introduced the S9 chip with a 4-core Neural Engine built specifically for on-device machine learning in the Apple Watch. Huawei only followed with comparable silicon in 2025, launching its own Kirin W80 chip to power its "Celia" voice assistant locally, and Qualcomm isn't entering the race until this year with its Snapdragon Wear Elite platform. Google is also said to be readying its own Tensor-based wearable chip, though it has yet to ship.

Counterpoint notes that a software-driven alternative to dedicated NPUs is also emerging, with Ambiq's Apollo platform running AI inference on vector-core silicon via Arm's Helium extensions rather than purpose-built neural hardware. This approach remains a niche compared to Apple's dedicated-chip strategy, but it could eventually help cheaper smartwatches offer some Edge AI features without the silicon Apple has spent years building into its devices.

Counterpoint only classifies a smartwatch as Edge AI-capable if it has a neural engine or NPU on board and at least one of its health, safety, or interaction features actually runs its inference on that chip, rather than merely including the hardware.
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On this week's episode of The MacRumors Show, we discuss the future of Apple's increasingly tangled high-end MacBook lineup, including the entry-level MacBook Pro and the rumored "MacBook Ultra."


Apple's chip roadmap for the Mac is reportedly set to take an unusual turn over the next year. The company is said to be skipping the M6 Pro and M6 Max entirely, jumping from the M5 generation straight to the M7 for its high-end laptops. A standard M6 chip will still arrive this year in an entry-level ‌MacBook Pro‌, but there will apparently be no Pro or Max variant in that family.

As a result, Apple's first high-end OLED laptop will use the existing M5 Pro and M5 Max chips rather than newer silicon. First-generation buyers would therefore be paying a premium for a redesigned machine featuring the same processors already found in the current ‌MacBook Pro‌, with M7 Pro and M7 Max models expected to follow in the second half of 2027.

The launch window remains fluid. The device was long expected to arrive in late 2026, but memory chip constraints and Apple's recent price increases have pushed it toward early 2027. A second-generation model with M7 chips is already planned for late 2027, meaning the first Ultra could remain on sale for a relatively short window.

The overlapping releases make for a crowded and confusing roadmap. Across roughly a year, Apple is expected to ship a base M6 ‌MacBook Pro‌, a redesigned base M7 model in the first half of 2027, two M5 Pro and M5 Max MacBook Ultra models, their eventual M7 Pro and M7 Max successors, and perhaps new high-end ‌MacBook Pro‌ models with the M7 Pro and M7 Max. Notably, the entry-level M7 model is set to get the new design first, ahead of the pricier high-end ‌MacBook Pro‌ models.

The headline changes are reserved for the top-tier "Ultra" model. It is expected to be the first Mac with an OLED display, using the same hybrid tandem ‌OLED‌ technology as the iPad Pro, along with the first touchscreen on a Mac, a Dynamic Island in place of the notch, and a thinner chassis. Both 14-inch and 16-inch sizes are expected. Built-in cellular connectivity for the first time on a Mac is also rumored.

Apple is reportedly positioning touch as "touch-friendly, not touch-first," letting users move between touch, trackpad, and keyboard rather than treating the Mac like an iPad. That marks a reversal for a company that long resisted the idea. Steve Jobs argued in 2010 that vertical touchscreens cause arm fatigue, and as recently as 2021 hardware chief John Ternus said the Mac was "totally optimized for indirect input."

Signs of the shift are already visible in macOS 27 Golden Gate, which adds direct touch control to Sidecar, so users can tap and interact with macOS elements using a finger on an ‌iPad‌. A reinforced hinge is also expected, so the display does not wobble when tapped.

Pricing is likely to be steep. Apple raised prices across the Mac lineup in June, and the current 14-inch ‌MacBook Pro‌ now starts at $1,999, rising to $2,499 with the M5 Pro chip and $4,099 for an M5 Max. The 16-inch M5 Max reaches $4,399, and a fully specced configuration already exceeds $10,000. The high-end ‌OLED‌ model is expected to start higher still.

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The bill of materials for the iPhone 18 Pro Max is expected to rise by nearly $300 compared to the iPhone 17 Pro Max, according to a new Counterpoint Research analysis.


The estimate covers the 1TB storage model. NAND flash costs for the device are said to exceed $250 on their own, a figure that would cover roughly half of the ‌iPhone 17 Pro‌ Max's entire estimated component cost. DRAM pricing is also climbing sharply, with both components facing pressure from a broader memory chip shortage tied to surging demand for AI hardware.

Apple's expected shift to a 2nm chip is described as the second-largest contributor to the cost increase. The ‌iPhone 18 Pro‌ is rumored to debut the A20 Pro, manufactured on TSMC's N2 process, which reportedly carries a steep premium in wafer pricing over the current N3P node used for the A19 Pro. Early yield ramp costs on a new process node typically add to per-unit chip pricing as well.

Counterpoint says display costs and other miscellaneous components may actually decline compared to the ‌iPhone 17 Pro‌ Max, partially offsetting the memory and chip increases. Camera costs are expected to rise slightly, which the firm attributes to new technology, likely a reference to the variable-aperture main camera rumored for the Pro models.



The report arrives weeks after Apple raised prices on 14 products, including every Mac and iPad, along with the Apple TV, HomePod, HomePod mini, and Vision Pro. Apple attributed those increases to the same memory chip shortage cited in the Counterpoint report, saying that the "supply-demand imbalance" driven by AI data center buildouts had made further price increases necessary. iPhone, Apple Watch, and AirPods pricing was left unchanged in that round of hikes, but the ‌iPhone 18 Pro‌ lineup is widely expected to be next.

The Wall Street Journal previously reported that the ‌iPhone 18 Pro‌ could start as high as $1,399, citing estimates that Apple's DRAM cost per unit could climb from $39 to $145 and its flash storage cost from $13 to $51. Apple CEO Tim Cook told the outlet that the company is "still working through" which devices will see price increases. Separately, IDC has estimated a $200 increase to the Pro and Pro Max models specifically, while Weibo leakers have separately suggested Apple could raise its Chinese starting price for the lineup by around 11%.

To manage the higher costs without giving up margin entirely, Apple is expected to apply different retail price increases across storage tiers rather than a flat increase across the lineup, concentrating the impact on higher-capacity models. Even with an average $200 retail price rise, Counterpoint still expects the ‌iPhone 18 Pro‌ Max to land at a slightly lower gross margin than the ‌iPhone 17 Pro‌ Max achieved in 2025.

The ‌iPhone 18 Pro‌ and ‌iPhone 18 Pro‌ Max are expected to launch alongside Apple's first foldable iPhone in the fall.
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Apple stands to gain from India's decision to eliminate import duties on a range of components used in smartphone manufacturing, in a move that could further lower costs for the company's rapidly growing India-based supply chain.


According to a report from Reuters, the Indian government has done away with tariffs of 7.5% and 5% that had applied to inputs for wireless charging hardware, automotive and medical device screens, and lithium-ion battery cells. The exemptions are set to remain in effect through to March 31, 2029.

The wireless charging component exemption, in particular, feeds directly into the MagSafe ecosystem used across the iPhone lineup. With import costs on that hardware now removed, Apple's India-based assembly partners have a clearer path to sourcing and building charging components domestically rather than importing them at a markup.

Apple has leaned heavily on India as it works to shift iPhone production away from China, with assembly partners now building roughly a quarter of all iPhones in the country and producing the entire iPhone 17 lineup there for the first time, including the higher-end Pro and Pro Max models. Foxconn, one of Apple's main assemblers, poured $1.5 billion into expanding its India operations earlier this year, and Tata Electronics has grown into an equally central manufacturing partner alongside it.
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Apple has stopped signing several older versions of iOS for a group of legacy iPhone and iPad models, cutting off the paths to reinstall or downgrade the affected software.


Apple will no longer validate over-the-air (OTA) or direct IPSW installs of the builds in question. Once a version is unsigned, there is no longer a way to restore or install it through Finder or iTunes.

The change is narrower than a typical signing update. Apple has not stopped signing the iOS versions themselves. Instead, it has ended signing for the baseband firmware, the low-level software that runs each device's cellular modem, tied to those releases.

The affected releases span iOS 6 through iOS 10. The full set of devices and versions that can no longer be restored is as follows:

• iPhone 4 (CDMA): iOS 7.1.2 IPSW installs


• iPhone 4S: iOS 6.1.3 and iOS 8.4.1 OTA installs, plus iOS 9.3.5 and iOS 9.3.6 IPSW installs


• iPhone 5 (GSM and CDMA): iOS 8.4.1 OTA installs, plus iOS 10.3.3 and iOS 10.3.4 IPSW installs


• iPhone 5c (GSM and CDMA): iOS 10.3.3 IPSW installs


• iPad 2 (Wi-Fi + 3G, CDMA): iOS 6.1.3 and iOS 8.4.1 OTA installs, plus iOS 9.3.5 and iOS 9.3.6 IPSW installs


• iPad 3rd generation (GSM and CDMA): iOS 8.4.1 OTA installs, plus iOS 9.3.5 and iOS 9.3.6 IPSW installs


• iPad 4th generation (Wi-Fi + Cellular): iOS 8.4.1 OTA installs, plus iOS 10.3.3 and iOS 10.3.4 IPSW installs


• iPad mini (Wi-Fi + Cellular): iOS 8.4.1 OTA installs, plus iOS 9.3.5 and iOS 9.3.6 IPSW installs

Tellingly, every model caught up in the change is a cellular variant. Wi-Fi-only iPads are untouched, since they carry no cellular modem and therefore there is no baseband to sign in the first place.

The oldest hardware on the list is the CDMA iPhone 4, which never advanced beyond iOS 7.1.2, while the newest builds affected are iOS 10.3.3 and iOS 10.3.4 on the iPhone 5 and the fourth-generation ‌iPad‌.

For context, Apple did not separate iOS and iPadOS until iPadOS 13, so these much earlier ‌iPad‌ releases were all running iOS at the time.

One of the more interesting entries is the OTA version of iOS 8.4.1, which Apple had kept signing to serve as a stepping stone. Certain devices had to pass through iOS 8.4.1 on the way to iOS 9, and the same signed build gave owners a route back if they wanted to revert. That fallback now disappears for nearly every device on the list, from the iPhone 4S up to the iPhone 5.

A device that is already up and running on its current firmware carries on as normal, but owners lose the fallback of a fresh install should that firmware ever break. It also shuts the door on restores for anyone holding onto old hardware to test apps, check compatibility, or preserve software.

Signing changes like this usually target the latest releases instead, often landing within days of a significant security patch for a current version of iOS or iPadOS. Pulling signatures for decade-old builds on aging devices is rarer, and it touches only a tiny fraction of users in 2026, since everything on the list is more than ten years old.

Update 12:00 pm: Apple has fixed the baseband signing issue for the iPhone 5c on iOS 10.3.3 and iOS 10.3.4, and presumably other devices and iOS versions will follow.

Update 12:24 pm: Baseband signing for all devices has now been restored.
This article, "Apple Pulls Ability to Restore iPhone 5c, iPad Mini, and More [Updated]" first appeared on MacRumors.com

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Apple yesterday published a new support document warning that macOS 28 will no longer support encrypted Mac OS Extended (HFS+) volumes, meaning affected external drives will need to be decrypted or reformatted ahead of the update.


Starting with macOS 28, "the Mac OS Extended file system format will be supported only for volumes (disks and other storage devices) that aren't encrypted." Any encrypted HFS+ disks, such as older encrypted external hard drives, will stop working with the Mac unless users take action before upgrading.

Apple has not given a specific reason for the change. APFS, which natively supports encryption, has been the default file system on the Mac since macOS High Sierra launched in 2017, and dropping encrypted HFS+ support looks like a further nudge toward retiring the older format altogether.

The transition will start showing up before macOS 28 arrives. Apple says that beginning with macOS 26, a Mac might notify users if it detects an encrypted Mac OS Extended disk that will not carry over to macOS 28 or later, identifying the affected volume by name.

Users can also check manually through Disk Utility by selecting a volume and looking at the format details listed beneath its name; a volume showing both "Mac OS Extended" and "Encrypted," such as "CoreStorage Logical Volume • Mac OS Extended (Case-sensitive, Journaled, Encrypted)," will be incompatible.

Unencrypted Mac OS Extended volumes are not affected. Apple says macOS 28 and later will continue to support them, and notes that Mac OS Extended is also known as HFS Plus, or HFS+.

For anyone who wants to keep using an affected drive after upgrading, Apple recommends backing up its contents first, then either reformatting or decrypting it. Reformatting means erasing the volume and setting it up again in APFS or APFS (Encrypted) format through Disk Utility, which permanently deletes existing data but ensures the drive keeps working in future versions of macOS.

Decrypting is the alternative for anyone who wants to preserve their existing data on the drive. That involves connecting the drive, unlocking it with its encryption password, then Control-clicking its icon in the Finder or on the desktop and choosing Decrypt, entering the password a second time to begin the process. Apple notes that decryption "takes time, especially for large volumes," and progress can be checked in Terminal.

Once decryption finishes, users can optionally convert the volume to APFS without erasing it via Disk Utility's Convert to APFS option, and re-encrypt it afterward if desired. Apple notes that this decryption path does not apply to encrypted Time Machine backup disks.
This article, "Apple to Drop Support for Encrypted Mac OS Extended Drives Next Year" first appeared on MacRumors.com

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